Our story started years ago when we started to decor our own house taking advantage of our knowledge in graphic design that's when we began to design & produce our wall frames then most of our friends and family members loved them and encouraged us to start our own brand. Following this, we established our online home boutique store "SERAT" and started selling frames then expanded to produce more products like cushions, table runners, tissue holders, trays, keys boxes, storage boxes, poufs, prayer mats and lots of home accessories as our target is to have a wide collection to satisfy all customers needs regarding home decor.
Now we can proudly say that all our products are designed by us and handmade by Egyptian Craftsmen.
Our purpose is to offer first-rate products and exceptional customer service to shoppers from the comfort of their own homes.